South Coast Photography – Vincentia
South Coast Photography – capturing natural & relaxed images of local business people whilst in their place of business was an interesting challenge for me.
The brief was to photograph each business representative for an upcoming marketing campaign. During a busy marketplace workday, I had just minutes to work with them between customers. Encouraging the often nervous subjects to stay relaxed and “real”, in keeping with the “friendly and welcoming vibe” that was required.
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I won’t say photography is my life, ‘cause there are other things too, like my wonderful family and friends, good food and travel. All the adventures you get to have living where we do. However, you could say I’m rarely without a camera!
I’ve been taking photos for almost as long as I can remember, but the world going digital accelerated the obsession, revealing an opportunity to create a life based around my camera. South Coast Photography by Peter Izzard was born.
Over time I’ve realised that fads come and go, and my way is not to follow the crowd. I stick to what has got me to where I am, and that is by producing unique, natural and honest images that will look as great in future years as they do when you first see them.
I’ve been taking pictures of people doing important things, like getting together, getting married and having families for well over ten years, and I still get a kick out of the privilege. The privilege it is to be given the task of documenting the momentous and everyday events in people’s lives. I am the best South Coast Family Portrait Photographer.